Satellite 2025: A Week of Innovation, Collaboration, and Recognition

From groundbreaking service and partnership announcements and cutting-edge Intuition technology demonstrations to thought-provoking discussions and industry recognition, at Satellite 2025, we reinforced our leadership in shaping the next era of connectivity. Here’s a look at the breakthroughs and milestones that defined the event that sets the stage for our industry.

A Hub of Innovation and Collaboration with Live Intuition Demonstrations

Throughout the week, we showcased the cutting-edge capabilities of our Intuition ground system, including advancements in automation, multi-orbit connectivity, and cloud-driven scalability. Visitors to booth 2102 experienced 15 live and recorded demonstrations and explored concepts that are shaping the future of satellite ground operations. Learn more.

Intuition Unbound: The Future of Ground Segment Delivered as a Service

We were thrilled to kick-off the week by introducing Intuition Unbound, the satellite industry’s first consumption-based ground segment as a service. This innovative model reduces the cost of market entry and accelerates time to revenue for satellite operators and service providers. Powered by our cloud-native Intuition ground system, Intuition Unbound offers Operations and Capabilities service options, allowing customers to scale with ease and focus on their core business goals. As we introduce new capabilities, Intuition Unbound enables seamless scalability for customers. Learn more.

Strengthening Partnerships: MOU Signing with SES

We also announced the signing of a Memorandum of Understanding (MOU) with SES Satellites – signed by our CEO Don Claussen and SES Chief Product & Innovation Officer Dr. Xavier Bertrán, this partnership aims to revolutionize connectivity by combining Intuition’s scalable, cloud-native ground system with SES’s GEO and MEO satellite networks.

Together, we are pushing the boundaries of flexibility, reliability, and multi-orbit connectivity for the commercial and government sectors. Stay tuned for more updates as we continue to push the boundaries of satellite communications. Catch our announcement here.

Pioneering AI and ML in Satcom: AWS Noise Detection PoC

At Satellite 2025, we teamed up with Amazon Web Services (AWS) to showcase how AI and ML are transforming satellite operations. Our Noise Detection PoC, powered by Amazon Sagemaker AI, highlighted the impact of advanced technologies on efficiency and innovation in satcom.

Special thanks to our experts Sef Senhaji and Lars Kleeblatt for driving this incredible demo and sharing its potential with attendees. To explore how we’re leveraging AWS tools to advance satellite communications, click here.

Adding to the Conversation with Panel Sessions and Presentations

Throughout the week, our experts delivered insightful discussions on the future of satellite communications:

• Nikola Kromer, VP of Product Marketing, joined a panel discussing the integration of satellites and telco, bringing attention to solutions like Intuition Unbound, which simplifies operations for service providers.
• CTO Sridhar Kuppanna and Nathan Gibson, Senior Director of Development Security Operations, delivered a compelling presentation on revolutionizing the ground segment with cloud-native architecture and AI-driven automation.
• CEO Don Claussen joined other ground segment providers on a panel to discuss enabling multi-network services, emphasizing the importance of integration and standardization for a scalable and connected future.
• Cynthia Harty, SVP of Corporate Strategy, and Chris Insall, Head of Mobility, closed out the week with discussions on 6G adoption and mobile satellite connectivity, respectively, sharing insights into the innovative strides ST Engineering iDirect is making.

Our sessions underscored the industry’s growing reliance on collaborative solutions, cloud-driven advancements, and innovative thinking to meet evolving market demands.

MSUA Award Win: Recognizing Innovation in Public Safety

In conjunction with Verizon, we were honored to receive the President’s Award for Humanitarian Aid/Disaster Response from the Mobile Satellite Users Association (MSUA) for our Public Safety Solution. Designed for first responders and emergency services, our solution ensures secure, scalable, and uninterrupted communications in disaster scenarios. Our longstanding collaboration with Verizon Front Line team has been instrumental in delivering these critical capabilities. Learn more about our work with Verizon here.

Thank You for an Unforgettable Satellite 2025!

Satellite 2025 was a milestone event for ST Engineering iDirect, and we’re proud to continue pushing the boundaries of satellite communications. Thank you to all our partners, customers, and industry peers for joining us on this exciting journey. We look forward to another year of groundbreaking advancements and collaborations—see you at the next big event!